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DC Sells out to Sell Superman Brand Internationally by having Superman Renounce US Citizenship

May 1, 2011

As published on yesterday:

Superman renounces his American citizenship

He may stand for truth and justice, but Superman is giving up on the American way. In issue #900 of Action Comics, the Man of Steel renounces his United States citizenship.

According to ComicsAlliance, the comic book sees the superhero flying to Tehran to support protesters who are demonstrating against the Iranian regime. But the security advisor to the U.S. president becomes upset with him because the Iranian government mistakenly believes Superman was sent there by America and considers his actions an act of war.

After realizing that he behaved foolishly, Superman decides that he will renounce his American citizenship at the United Nations the next day but continue to fight crime from a global perspective.

Superman—an alien who came to Earth from the planet Krypton—explains that he “can’t help but see the bigger picture” and that the world is “too connected” for him to identify himself as being solely American.

“Superman is a visitor from a distant planet who has long embraced American values. As a character and an icon, he embodies the best of the American Way,” DC Comics co-publishers Jim Lee and Dan DiDio told CNN in a statement.

“Superman announces his intention to put a global focus on his never ending battle, but he remains, as always, committed to his adopted home and his roots as a Kansas farm boy from Smallville,” the co-publishers said.

Commentary by your Admin Kate :
This has nothing to do with politics it is yet another example of the corporate machine behind Superman in the form of DC Comics and Warner Brothers working very hard to remove the American character from their heroes and make them easier to brand and sell internationally. They would like nothing more than to be able to sell an American Supes at home, an Indian Supes in India and a different version any where that will pay. It is bad enough that the newly cast Superman Man of Steel has an English actor in the lead ( though he is handsome). Wonder Woman is being similarly stripped of her red white and blue flag like iconic uniform for a more generic guardian look so as not to offend anyone.

We live in a time when everyone is so afraid to make waves and so worried about selling that they are selling out. I personally am sick and tired of this push to globalize everything. Just because most of Europe has the same currency- it is not all one big country. Saying everyone has rights does not make it so either. France is limiting the ability of Muslim women to express their religion by banning their traditional headgear. There is no such ban in the United States. People want to point fingers at our country and disparage us yet prejudices aside there is no other country on earth where you are truly free to practice your religion without fear of persecution as long as you do not hurt others or impinge on the rights of others. It is only in America that a church could be founded by a science fiction author who believes in aliens. I am far more disturbed by the reach of Scientology which purchased a major television studio in Hollywood this month than I am by seeing an occasional Muslim woman in a burka.

Back to Superman. Renounce your citizenship because you flub up and the U.S government censors you? How stupid. I think I have watched too many years of Jack Bauer saving the world in spite of his government to think this is appropriate. Next year we should be seeing both a Superman and a 24 movie. If Superman is to be the global hero renouncing his adopted homeland which embraced him, raised him and helped mold his moral core and character – then I will spending my movie theater dollars to see Jack Bauer in action again and I will be waiting for global Superman to come to DVD.

Superman Returns was pretty much a flop in the US partially because his character was out of character- he had abandoned his home and earth family in a way that seemed to be opposed to what people consider to be SUPER. If they follow an international path in the film I fear that American viewers will be very off put yet again defeating the real purpose of this globalization effort by the corporation behind Superman and losing dollars in home in far bigger amounts than any gains they can hope to bring in overseas.

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One Comment leave one →
  1. baudyhallee permalink
    May 2, 2011 4:34 am

    I actually read Action #900. I say that because many comic writers on twitter believe the people who are opposed to Superman disowning America haven’t read it.

    Superman has always served the globe. He has always worried about how he is perceived by others when it came to how the US government would use him. But to repudiate his adoptive American parents and their upbringing? David Goyer got it wrong. This is the same writer who is scripted Man of Steel. Should we be worried? Probably.

    Red Sun and True Brit showed us that Superman would be a completely different character had he been raised in another country. America has been the immigrant’s dream (legal or illegal) and Superman is the ultimate immigrant. To say that other countries have the same values is not necessarily true — American was formed in rebellion to monarchy. And the European countries have always considered us ‘spoiled brats’ because of it. Even though they eventually began to take on the freedoms we enlisted for Americans.

    America has not owned almost the entire globe or raised up conquerors or tyrants. It also has not enslaved people to be equally poor. American has always been a shining light for freedom. It also is not the most bigoted country. America is diverse. Are there problems in America, hell yes, but to strip us of the #1 American icon because someone thinks we’ve been naughty children is just like a surprise attack by terrorists. It’s that disturbing.

    I am not ashamed of my country despite our President’s apologies for us around the world. And I don’t believe that DC should be ashamed to have created American icons. The comic book is an American phenomenon. Superman is an American creation by men whose families immigrated here, an inspiration to all people around the globe.

    I get that Superman doesn’t want to be confused with the politics of the American government, but to have him disown, repudiate, discard America is just wrong.

    When the writer used a real country for Superman to fly to in the middle of a war — that’s where the problem lies. Superman could end all wars by locking up tyrants and terrorists to be tried, but that’s not what he’s here to do. Humans get themselves into these problems and Superman is not a god. He can’t decide who’s right and who’s wrong — because in the real world, it is never that black and white. Shouldn’t comics be an escape? I get they are trying to make Superman relevant, but I think Goyer went too far. It was too political — and that’s why the reader has been accused of politicizing it. Because it is pure politics on the writer’s part.

    As for making a Superman for every country — DC can’t do that. There is only one Kal-El in continuity. But Kate is right with DC’s mindset in this regard. There is going to be a Batman in every country soon. Superman is inspiration and therefore has encouraged people to be their own heroes. For him to forsake the country that created and embraced him reflects poorly on the character.

    The most important image we are left with in Action #900 is the final story, The Evolution of the Man of Tomorrow by Brian Stelfreeze. There is no dialogue. We see six Clark Kent/Kal-El/Supermans going through his metamorphosis from reporter to superhero. The lastest Superman (Gary Frank’s Christopher Reeve version) stands proudly holding a waving American Flag. THANK YOU! Somebody at DC gets it. The country that inspires him so he can inspire and save people all over the world.

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