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Official CW SMALLVILLE Premiere Ratings Press Release

September 28, 2010

SMALLVILLE and SUPERNATURAL Combine for The CW’s Best Friday in 2 Years;

Winning Friday in Adults 18-34 and Men Demos

Premiere of Final Season of SMALLVILLE Wins Hour with Young Viewers;

Delivers Time Period’s Largest Audience and Best Adults 18-49 in Two Years

The CW turns up the action and the original programming on Friday night this season. The reteaming of SMALLVILLE and SUPERNATURAL earned The CW’s best earned The CW’s best Friday night performance in two years (since 9/26/08) among total viewers (2.93mi) and adults 18-34 (1.3/5), and men 18-34 (1.5/6) in two years (since 9/26/08), according to Live Plus Same Day Nielsen ratings for Wednesday, Sept. 24, 2010. The CW was #1 on Friday night among adults 18-34, men 18-34 and men 18-49 (1.4/5).

The premiere of SMALLVILLE’s final season kicked off the night by won its time period in adults 18-34 (1.3/5), men 18-34 (1.6/7), men 18-49 (1.5/6). The CW’s SMALLVILLE ourperformed both ABC and FOX at 8:00-9:00p.m. in adults 18-49 (1.3/5).

SMALLVILLE delivered The CW’s best performance in the Friday 8-9pm time period in 2 years in total viewers (3.0mil) and adults
18-49 (1.3/5).

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One Comment leave one →
  1. Renee Dias permalink
    September 28, 2010 6:33 am

    That is so so so wonderful to hear that is realy great

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